Logos, Brand Identity & Brand Extensions
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Brady Solutions, a leading global manufacturer of dry and powdered food products since 1964, wanted to do something they’d never done before – leverage their in-house manufacturing capabilities to launch a house brand for the wellness category. Typical business for Brady includes partnering with household names such as McCormick, Country Time, Kool-Aid, Kraft Heinz, Hersey’s, General Mills, and Lipton, to manufacture powdered food products.
This new line of collagen products would be named Klerely 360 and would be targeted towards the health-conscious, female consumer.
Brady’s in-house marketing team partnered with CC & Co Studio to create the brand design, packaging, and brand extensions.
![](https://freight.cargo.site/t/original/i/5399f9ca7f1d3c20f84e298ca1abea7b5611da665431e8a2d8d7f4aef8623d2e/KLERELY-SECONDARY-LOGO.png)
![](https://freight.cargo.site/t/original/i/c31df88a391b93453bc3315a7984845167ebacc4fc45890b7f6b8bc72fddbdae/KLERELY-LOGO-COLORS2-01.png)
![](https://freight.cargo.site/t/original/i/345180234fd5307b4bf54ed85d63818606704f10f0ae5c3c34bc05df4d790bdf/Layered.jpg)
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![](https://freight.cargo.site/t/original/i/1426dae7bca2c2ae3e856fe8e78ac986a7f82e9961975f14bb9332284dbab4ba/instagram-mockup.jpg)
![](https://freight.cargo.site/t/original/i/7e577f803774aa328d6d02e01016cb4e15775655d25efeabb144a904f41d4e2d/Homepage-Mockups.png)
![](https://freight.cargo.site/t/original/i/a0b64a951f27862b4bda8e98d06fa9037522d8d4702c62c8b3dd86a249ed77c9/Branded-Stickers.png)
![](https://freight.cargo.site/t/original/i/931890e7182a0a309e2fc0d7a2a4b8696c6e253212d6fc1999674685ae14b28e/branded-Tshirt2.jpg)
![](https://freight.cargo.site/t/original/i/3795869b62460a75fa6a12ffe23bcdddd3036f028271b43c0978140611784c81/water-bottle-Headband.jpg)
![](https://freight.cargo.site/t/original/i/16d0ee068fb5d4929a007e50f5ce4c76a1901bee87be10528fe318c08b1b2b55/3-bottles.jpg)